New Zealand Gourmet Campari Tomatoes

New Zealand Gourmet Ltd is a vertically integrated grower and supplier of fresh produce. We were able to meet with the team at Gourmet Mokai and get a full run through of the operation for growing and packing campari truss tomatoes.

A big thank you to Roelf Schreuder for sharing the journey with Punchbowl Packaging\\\’s. Roelf has an adaptable and willing attitude, accompanied with deep-seated knowledge in the horticulture industry. When going through the packaging development process, Roelf knew the key elements to knocking off some big packaging goals for New Zealand Gourmet.

At Gourmet Mokai, they strive to continuously improve their sustainability model. Glasshouses are heated by the local geothermal field. CO2 from the Taranaki gas fields is also used to support plant growth. The campari variety is grown as a winter crop in glasshouses under LED lights. These lights help increase production during the cold weather, as well as improve its taste and Vitamin C level.

Hear from Roelf Schreuder and see how this quality produce is displayed in quality packaging. Aiden Sharp helps demonstrate our process to tackle packaging challenges together and create long lasting partnerships.

OBJECTIVES

Reducing overall plastic packaging required
A product with an organic look & Feel
Developing an alternative without major impact on the supply chain

SOLUTION

A bagasse fibre tray made from renewable material that conforms to both home compostable certification as well as curbside recyclability.

The tray went through agile prototyping in several stages to meet denesting requirements and ever since then we have continued to fine tune the tray to become what it is now.

BENEFITS

100% Swap of Black Plastic Tray to Fibre

With requirements met NZG were able to completely phase out the need for plastic trays. This reduced plastic tray reliance by 19,080 Kilograms between 2019-2020.

Same Outer & Logistics

Every aspect of the transportation of the Truss tomatoes remained the same from the packing to the transportation.

Differentiated Attractive Look & Feel

The tray has received positive feedback from shoppers and stands out on retail shelves as a unique pack.

Ongoing Development

Several iterations of the tray have been completed each with its own specific improvement. With strong prototyping capability new versions are easy to test without any disruption to the supply chain.